Brand Story
Sangam traces its roots back to 1950, when it was founded by Sri Ganesh Narayanji Sultania with the vision of making traditional sarees accessible to every woman. What began as a small initiative has today grown into a trusted brand known for quality, affordability, and timeless designs. The name Sangam signifies a coming together of tradition, culture, and craftsmanship—a value that has guided us for generations.
Sangam was born with a vision to celebrate tradition and empower everyday women by making sarees that are stylish, affordable, and accessible. The name Sangam represents a union of cultures, designs, and values—bringing together heritage craftsmanship with modern affordability.
In India, the saree is not just attire, it is an identity. Sangam is committed to honoring this identity by creating sarees that women can wear with pride, whether it’s for daily chores, festive occasions, or special gatherings. Every saree from Sangam is more than fabric—it’s a story of tradition, dignity, and beauty.